Trades
For a trade business, the phone is the order book. Every missed call while you're elbow-deep in a boiler is a job that went to the next name on Google.
wlur puts a proper business number on the phone in your pocket. Ring the office first, then the van. Read the voicemail on site. Text your quote from the same number.
Miss ten calls a week. At a 20% booking rate and £180 average job, that's roughly £1,870 a month walking away. Routing to a second phone plus readable voicemail claws most of it back.
The number's on the van wrap, the fridge magnets and eight years of invoices. Porting it in means keeping the number and finally getting hours, routing and voicemail behind it.
Customers screen calls but read texts. Sending the quote from the business number keeps the thread with the job, visible to you and the office.
The 3-person firm setup
Office number rings the office phone for 10 seconds, then both vans at once. Nobody free: a short greeting and voicemail, transcribed and texted back to everyone.
Evenings and weekends go straight to voicemail, except the on-call phone if you run one. Change it from the app, not a portal.
What it costs
Three people at $15/user (about £12.50) is roughly £37.50/month. A comparable UK setup on CircleLoop's unlimited plan is £45/month (July 2026). Traditional landline-plus-divert setups usually cost more, and transcribe nothing.
Full pricing →Pick a number (or port yours), download the app, choose who rings in what order. It's a ten-minute job with no hardware. Support is a human by email, if you get stuck.
Calls run over data or wi-fi, whichever is better where you're standing. If you're truly out of coverage, calls follow your fallback: the office, then voicemail. The customer never hears dead air.
No. Plenty of trade firms run wlur standalone: the call log, texts and voicemail transcripts are the record. If you later use a job-management tool, Zapier can connect it.
One app, your number, calls logged to your CRM. Per-user pricing, no minimums. Free for 7 days, working in minutes.
7-day free trial. No card required. Cancel anytime.
7 days free, no card required. Tell us about your setup and we'll have your number ready in minutes.